I just published a book on international marketing from an Indian perspective. It was an interesting theme to explore- writing about the emerging Brand India and the case studies of Indian companies engaged in international marketing, acquisitions, and building of brands. I also won a prize in a contest run by Revenge Ink publishers of UK for fiction writers from India. I had written a small piece called "My Conversations with Anopheles" where I talk to a female mosquito about many things, and discover there are uncanny similarities among "them" and "us". All in all, an interesting past few days.
The rain is also picking up, annd since I am traveling a lot, I might get to enjoy it in different places- Mumbai, Bangalore, Delhi, Pune to name a few. Each would add a unique twist to the raindrops, I am sure.
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1 comment:
Hi Sir,
I am a student of NIFT, Bangalore. Am currently interning with an organisation involved in apparel design outsourcing which is looking to acquire international clients. I would like some guidelines on how this project should be approached.
Plz advice.
Thanks.
Aishwarya.
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