Showing posts with label Powerpoint. Show all posts
Showing posts with label Powerpoint. Show all posts

Presentation Matters

 I have spent many hours (years?) of my life listening to presentations made using a Powerpoint set. But that's not what I mean by presentation. I am broadly talking about communication. For instance, it could be just a way of telling a story. My grandfather told us one very effectively, and I still remember it vividly-about a rabbit scaring away a lion by pretending to be a bigger animal!

It could be the intonation, or images used-orally or on a screen, or board, or gestures, while communicating. In food shows, it's the plating that makes the food looks cool, because you can't taste it as a viewer, so you only have an image to help you imagine.

Packaging is a form of presentation. How you package a product can make a difference between someone buying it or not! Which is why smart marketers play around with packaging so much! How you display products in a retail store can also achieve similar results- good or bad.

In short, think about presentation. Whether it's yourself at an interview, or a on a date, or a presentation you make to a boss or a client!

Goa Case Conference 2013

We at IMT started a case conference in 2010 November, and we are now in the 4th year. This is a conference where participants bring a case they have written, and get feedback in an informal round table setting. Faculty members, students and corporates are welcome to participate. We have had several interesting cases emerge from the conference.

This is quite different from research conferences that involve big sample data, which is the usual format in an academic conference. Powerpoint presentations that are normally used in these, we don't allow in our conference. It fosters a more friendly setting, non-threatening, and pleasant.

This time we had a strong contingent from IIM Lucknow presenting their cases, and a lot of people from a diverse set of Business Schools, from all over the country. There were also a few cases from Goa Institute of Management. It was nice to see the enthusiasm from the first time writers of cases. We also offer review and mentoring for anyone interested, over a longer term through email etc. Some of the cases presented here go on to get published after a revision or a rewrite.

We have been doing it at The International Centre, Goa, that has a beautiful setting near Dona Paula.

Wedding in Chennai

 Went to Chennai for a few days, after quite a while. I used to attend a December conference at Great Lakes Institute for a long time. This ...

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