Not Just Presentations -Pedagogy

 Learning Methods are many, and a professor can invent or modify some existing ones too. Assignments that include a presentation are a good tool to build communication skills, but other objectives can be served by using other methods. A few I have used-

Blogging

Role Plays based on short cases

Just role plays to learn about Qualitative Research Techniques such as Focus Groups or Depth Interviews. Each of these requires a different skill-set. 

Questionnaire-building or modification to suit changing times. Can be a group exercise done in class.

Bidding to simulate auctions of different kinds, in Negotiations, or in Digital (Paid) Marketing 

Shooting a small video/reel to advertise a product/service

Captioning a post with attractive copy.

In addition, you can use exams as a learning tool by being creative in designing questions that test thinking ability or application orientation.

Studio UnGap

 This is a digital/social media marketing company that specialises in Instagram and LinkedIn as platforms or media. Stories/reels are their forte. Met with Natasha Kothari, the founder, recently at their office. We are writing up their story as a Case Study. Her lieutenants Riddhi and Vanita were also there for a long chat about how they grew as a company, and as a team which is physically dispersed across the country, but 30-strong. We spoke about their successes at getting and keeping clients, through sheer dint of hard work. More in the case study, which will be available for anyone to use in a classroom.

A pic to commemorate the meeting- 

Natasha also visited Prestige University Indore later for a guest lecture on Entrepreneurship. A couple of pics from her visit