Brand Slogans and More

This is a thoughtful piece. Now that I have provided the disclaimer, let me proceed. I have been thinking about coining slogans or taglines for brands for a long time now. Since the grey cells were numbed by the cold wave (this is different from the Oceanic ones), it took a while. But now, I have a few. If the weather improves, I may have some more. But for now,

Bailley's- We bail you out of thirsty situations

Teacher's - Teaching the world what it wants to learn

Starbucks- Who spends the bucks? You. Who makes them? Your guess.

DKNY- Don't Know us? Not Your type.

Aston Martin- Bonding with the Best.

Wagh Bakri- Stings like the Tiger's tail (Wagh=Tiger).

Kalnirnay (calendar)- Decide Today. Not kal. (Nirnay means decision, Kal is Tomorrow).

Chetan Bhagat (he is a brand)- After me, the deluge.

Raghuram Rajan (also a brand)- Interest cut? Not interested.

Kindle- That warm, fuzzy feeling- without paper in between the words and you.


These Were Liked a Lot

IMT Nagpur- Tangy Oranges and More

Airport Art

Resolute Resolutions

Descriptive Names

In Praise of the Malayali

My Favourite Students

Vaada - Promise- Use in Hindi Music