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In our constant endeavour to improve the world, we must do what we can. Therefore, I have resolved to teach some simple marketing fundas to people who matter. In other words, Hackers, telecallers, cold callers of all other types including cold mailers and cold facebook/ linkedin inviters.

First funda. You may be interested in X. But the imp. thing is to find out if X is interested in you.

Second funda. Most important for hackers, or others after my money. I am not a bank, nor do I own one. Heck, I don't even have a Swiss account in a chocolate bank, let alone the Franc variety. So why target me and waste your time?

Third funda. Telecallers, please be aware that most of what you do is illegal. If that does not deter you from your persistence, read para above. Might put you off my mobile number for good. It has worked on many potential girlfriends in the past. Simple- got no money to spend on you. Where is your knowledge of segmentation? Mere ownership of a mobile phone is not enough. Five billion guys (or is it six?) own one now.

Facebook inviters, I agree we are all connected in this universe. But does it have to include Facebook if I don't know you?

Amen!

Comments

ಭಾಶೇ said…
Looking at the title, i was expecting some serious stuff, and this was hilarious.

Register your number on DND and you will not get any unwanted calls or messages from marketing ppl.

Completely agree with FB invites, emails, everything. :)
Rajendra said…
Thanks a lot, Sowmya. This is the maximum number of agreements I have got from anybody in the recent past..ha, ha.
Diamond Head said…
and lastly to many a marketeer.. do not stick drivel on a PowerPoint thinking it has the power to make a point. It does not!
mithun said…
My cousin recommended this blog and she was totally right keep up the fantastic work!







Training on CISQA
Rajendra said…
This comment has been removed by the author.
Rajendra said…
Diamond Head, you do have a point!

Mithun, Thanks. Jab tak in haathon mein jaan hai...etc. etc.

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